Costs are determined based on billing account usage during a 12-month period. The 12-month period begins on the date the billing account is created and ends on the anniversary date (12 months later).


At the beginning of the 12-month period, all codes are $30 each except for Display Creative (banner ads) codes which are $5 each. Once the account has used $18,000 during the 12-month period, all codes are $5 each until the anniversary date. If the account uses $25,000 during the 12- month period, the rest of the codes are free until the anniversary date.


An individual billing account will not pay more than $25,000 per 12-month period.


If we exclude the special rates for Display Creative, the simple breakdown based on codes created during the account’s 12-month period is:

  • $30 per code for the first 600 created ($18,000)
  • $5 per code for the next 1,400 created ($7,000)
  • $0 per code after 2,000 are created ($0)


On the anniversary date, the price per code will reset to $30 per code (except Display Creative). See our rate card for more details.


Since the cost per code may vary, a calculator is available to help determine the cost.