The first 4 characters of the AD-ID code is called a Prefix. This is the Advertiser identifier. A Prefix can consist of any combination of letters or numbers but cannot start with the number zero.
Many Advertisers already have at least one Prefix or in some cases have the rights for certain alphanumeric prefix combinations, therefore not all requested combinations are available.
Q: How do I gain access to an Advertiser’s prefix?
● The Client Success Team will check the AD-ID database to confirm if Prefixes already exist for your Advertiser client. They will also check to see if the advertiser requires permission to create new prefixes. If so, the CS team will reach out to the advertiser contact.
● If the Advertiser is new to AD-ID, the Client Success Team will check if the requested 4-character identifier is available and suggest alternatives if the preferred Prefix is not.
● Once the Prefix and code format is approved, the Client Success Team will complete the Prefix set up and provide access, adding the relevant Prefix(es) to the appropriate Group and Account.
If you have any questions, you can contact the Client Success Team at
cs@ad-id.org and they can help you set up your Prefix access.
Lauri Owens
Q: What is a prefix?
The first 4 characters of the AD-ID code is called a Prefix. This is the Advertiser identifier. A Prefix can consist of any combination of letters or numbers but cannot start with the number zero.
Many Advertisers already have at least one Prefix or in some cases have the rights for certain alphanumeric prefix combinations, therefore not all requested combinations are available.
Q: How do I gain access to an Advertiser’s prefix?
● The Client Success Team will check the AD-ID database to confirm if Prefixes already exist for your Advertiser client. They will also check to see if the advertiser requires permission to create new prefixes. If so, the CS team will reach out to the advertiser contact.
● If the Advertiser is new to AD-ID, the Client Success Team will check if the requested 4-character identifier is available and suggest alternatives if the preferred Prefix is not.
● Once the Prefix and code format is approved, the Client Success Team will complete the Prefix set up and provide access, adding the relevant Prefix(es) to the appropriate Group and Account.
If you have any questions, you can contact the Client Success Team at
cs@ad-id.org and they can help you set up your Prefix access.